So you have decided to start optimizing your website for better search engine results. Lucky for you! You may not know where to start with your SEO. This article is filled with easy to understand SEO tips. Continue reading for some very helpful tips.
Search Engines
To get better rankings with the search engines, populate your “metatag” area with a variety of keywords. Even better, include misspellings of your keywords. Search engines will “read” these metatags and help you appear in a wider variety of searches. For example, say your site’s keyword is “cat food.” In addition to “cat food,” you can add “catfood,” “kitten food,” and “cat chow.”
The best way to get a high search engine rank is to help the spiders. Spiders are going through your content on a constant basis and are always pulling up your site based on keywords and other particulars; however, these spiders have to understand how to actually navigate around your site. Create a site map that clearly indicates a hierarchy of pages, so that the spider will be able to index your site more accurately.
Using a product feed can really help to reach new customers. These feeds will list details about your products and services, such as images, prices and descriptions. The best places to submit are shopper comparison sites and the major search engines. Customers interested in the area of business you represent can subscribe through a feed reader.
A site map can help you bring more traffic to your website. A site map can link your web pages together. Visitors will find the links on your site so it will drive traffic to your other pages.
Article Exchanges
On top of link exchanges, try out article exchanges as well for better rankings with the search engines. When you do article exchanges, you have to post an article from a different website owner while crediting them with you link. Then they can do that for you on an article that you wrote. Since both sites get new content out of the exchange, it is much more effective than simply exchanging links.
Keep your focus to just one subject per page. You should only promote one product per page. This just confuses customers and prevents return visits. Having each product the sole focus of its own page yields much better results.
A site map is an important part of your website if you want search engines to be able to create an index of your site pages. Visitors and search engines alike use the site map, sometimes called a navigation bar, makes it easier to find the pages on your site. Although you may have a small website, you can use a site map to have a bigger effect on search engine ranks.
Pump out new content, and get it posted to your site as much as possible. Set a weekly goal for yourself, and make sure to stick to it. Websites with new content will be more attractive to the web crawlers than those with older updates. Higher page rankings are awarded to sites with frequent new content.
Working with too many keywords is just as bad as not having any. Select a list of about a dozen keyword or keyword phrases so that you can make your site focused. Use tools that are analytical so you can learn what phrases and words can net you traffic.
It is a mistake to try to learn and implement every area of SEO that exists. The truth is that there are just not enough hours in the day to master every little technique, so pick one that looks promising and exploit this angle as much as you can.
A great way to improve your search engine optimization is to use keywords within your HTML tag. Search engines place the more weight on words and phrases used in title tags than on any other words on your pages. Use popular keywords as a means to generate more traffic.
Now that you have read this article, you should feel confident about using SEO. Use the information from this article to optimize your website for search engines. Also, you can reread it anytime.
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